3rd Annual Pharma Customer Experience Management Summit


The 3rd Annual Pharma Customer Experience Management Summit will share the know-how and experience of the noted high level experts, who will represent companies such as Novartis, GSK, Teva, Lundbeck, MSD, Pfizer, UCB, Bayer, Grünenthal, etc.  You will hear about the shifting to patient centricity, new trends and innovations in customer experience, customer engagement, patient data and metrics, the effectiveness of cross-functional collaboration, digital health and integration of multi-channel communication, new ways of customer services and many other topics related to CEM in Pharma.

 

3 co-located cem
3 co-located cem telecom 3 co-located cem banking 3 co-located cem pharma

 

This Summit will help you to understand how the top pharma companies deal with the problems and challenges in the world of customer experience. Join this great meeting and you will learn how to ensure positive customer experience and strengthen the relations with patients, HCPs and all the pharmaceutical stakeholders.

 

Key Speakers

Jens Lipinski

Head Patient Relations

Bayer

Julie O’Donnel

Senior Director, Head of Global Customer Interaction Management

Lundbeck

Isidore Duru

Senior Director - Head of Marketing Versatis & Pain Portfolio Europe & Australia

Grünenthal

Mark Lightowler

Head Digital Solutions

Novartis


Key topics

  • Shift from product centric to patient centric culture
  • The cross-functional collaboration in customer experience
  • Digital innovations and integration of multi-channels
  • Storytelling - Creating medical patient experiences
  • New ways of measuring the patient/customer data and metrics
  • How to enhance the customer engagement through integrated marketing approach?
  • Content marketing in the pharmaceutical sector
  • Strengthening the relations with patients/customers
   

Who Should attend

Members of Board, C-level, Senior Vice Presidents, Vice Presidents, Directors, Heads of departments from pharmaceutical industry involved in:

  • Customer/Patient Experience
  • Patient Solutions
  • Patient Relations
  • Customer Interaction
  • Digital Innovations
  • Multi-channels management
  • Marketing
  • Customer Engagement
  • Customer Strategy
  • Market Access
  • Customer Excellence
  • Customer Relationship Management
  • Patient Affairs
  • Patient Value
  • Customer/Patient Communications
  • Customer Services

Join us and register today

Stay on top of the latest trends

Key speakers



Key topics




Who Should Attend