14th Annual Sales Force Effectiveness and Digital Marketing in Pharma Summit


Pharmaceutical companies are experiencing positive growth in the market as well as a new burst of innovation, digital transformation, commercial strategies and usage of artificial intelligence. The 14th Annual Sales Force Effectiveness and Digital Marketing in Pharma Summit has been designed to reveal all current trends analysing digital marketing, sales and commercial effectiveness, patient-centricity, digital transformation trends, go-to-market strategies, designing marketing and sales functions for the future, and many others. At our pharma conference, you will have a great opportunity to meet C-level experts from different international pharmaceutical companies and get insights from their engaging case studies. This interactive summit will provide you with noteworthy lessons learned, together with detailed sales business strategies that will be shared by top experts in the pharma world.

You will also benefit from remarkable networking opportunities due to the limited seats and friendly atmosphere of this highly interactive event. Get inspired by diversity, meet your peers from marketing & sales and discuss with the senior-level decision-makers who will demonstrate the most essential key points and current trends in the pharma field. It is the right place for sharing ideas, marketing strategies and inspiration provided by experienced leaders in the market and establishing important business contacts!

Join us and register today

Stay on top of the latest trends

Key speakers

Daniel Jimenez Herranz

Daniel Jimenez Herranz

Global Head of Operational Excellence — E2E Solutions Experience and Efficiency
Germano D’Amore

Germano D’Amore

Director Global Sales & Customer Engagement
Raquel Coca Lopez

Raquel Coca Lopez

CCO — Commercial Director
Cristina Lovera Haas

Cristina Lovera Haas

Head Business Excellence & Execution
Angeliki Nikoli

Angeliki Nikoli

Global Head of Neuromodulators Franchise


Key topics

  • The most booming pharma marketing trends in 2024
  • Artificial Intelligence (AI) and the Cloud
  • Evolving Commercial Strategies & Models and New Trends in SFE
  • Customer Centricity & Customer Engagement
  • Effective marketing strategies to ensure digital marketing success
  • Commercials team of the future — Changing pharma sales force



Who Should Attend

Members of board, C-level, Senior/Global Vice Presidents, Directors, Heads of departments from the pharmaceutical industry involved in:

  • Marketing
  • Sales
  • Digital Marketing
  • Sales Force Effectiveness
  • Business Unit
  • Commercial Excellence
  • Marketing Excellence
  • Digital Excellence
  • Multichannel
  • Business Strategy
  • Digital Innovation
  • Product Launch
  • Customer Management
  • Customer Excellence
  • Customer Insight