10th Annual Enhancing Customer Loyalty & Retention Summit


With the constant rise of new businesses and competition, companies struggle to retain the customers and provide the products and services that fit their needs. Do you provide personalised experience? Are your loyalty programmes attractive enough for customers to join?

10th Annual Enhancing Customer Loyalty & Retention Summit is a business event where you will learn how to develop effective CRM and understand customer behaviour, use the gamification in customer loyalty, maximise customer satisfaction, deliver added value and increase retention rate, use the latest technologies to support loyalty programmes and many other key strategies to achieve success and increase ROI. At our loyalty conference, representatives of the top companies worldwide are experts in areas such as engagement, data, CRM, loyalty partnerships, social media, marketing, digital strategy and they will share their experience and know-how.

Benefit from remarkable opportunity, join our cross-industry event, share your ideas and gain the insights on trends and challenges in 2020 and beyond.

Join us and register today

Stay on top of the latest trends

Key speakers

Elina ZOIS

Elina ZOIS

Director Loyalty Europe
Fredrik LEMMING

Fredrik LEMMING

Head of Sales
Steven JACOBS

Steven JACOBS

Area Director Oxford
Upma VERMANI

Upma VERMANI

Global Senior Manager, Consumer Insights and Analytics
Olga KHOUBAEVA

Olga KHOUBAEVA

Head of Customer Engagement
Anne-Sophie GROUCHKA

Anne-Sophie GROUCHKA

Chief Customer Officer


Key topics

  • Personalisation and building an emotional connection
  • The use of gamification in customer loyalty
  • Effective CRM and understanding customer behaviour
  • Delivering added value and increasing retention rate
  • The role of data in designing the loyalty programme
  • Brand partnerships to reward customers beyond the reach of your products and services
  • Maximising customer satisfaction with products and services
  • Digital loyalty, mobile optimisation and the latest apps
  • Social media interactions & social care
  • Technologies: AI empowering targeted actions, chatbots capturing the data for further analytics, blockchain-driven loyalty programmes, predictive analytics, big data, RPA



Who Should Attend

Members of board, C-level, Senior/Global Vice Presidents, Directors, Heads of departments from banking, telecommunication, retail, aviation, hospitality, automotive, insurance industries involved in:

  • Customer Loyalty
  • Loyalty Programs
  • Loyalty Partnerships
  • Loyalty Strategy
  • Customer Engagement
  • Customer Satisfaction
  • Customer Insights
  • Customer Experience
  • CRM
  • Marketing
  • Rewards
  • Customer Service