5th Annual Product Development Excellence in Banking MENA Summit

5th Annual Product Development Excellence in Banking MENA Summit is a business event that has been designed to give you an excellent opportunity to share and discuss fresh and innovative thoughts on scopes such as product management challenges in the banking sector of MENA region and accelerating the product development process in the future. Come and be among the first who find the answers to all the questions about development and execution of various retail banking products and how to succeed in B2B product development in emerging markets. Don’t miss a chance and join the banking event to hear about the impact of technology on financial products and the power of digitalisation in product management.

By attending this product development conference, you will access the first-hand learnings and valuable tips when it comes to achieving remarkable product speed without compromising the quality of the product in order to get ahead of your competitors from senior experts representing major banks in MENA region.

In case you have any other questions, you will have an excellent opportunity to discuss them with C-level experts at this banking conference. Practical results provided by our speakers will help you to create a clear picture of today’s banking industry in MENA region and to look into the future trends in product development. We would like to invite you to be a part of our business conference that will enable you to attain the success your company seeks.

Join us and register today

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Key speakers

Hasheer P Kottal

Hasheer P Kottal

Vice President & Business Manager - Bancassurance
Ziad F Habib

Ziad F Habib

Deputy General Manager,Head of Specialized Lending
Salman  Almurshed

Salman Almurshed

Head of Products - Cash Management
Pranay Sharma

Pranay Sharma

Associate Vice President, Customer Analytics
Suvonov Sarkar

Suvonov Sarkar

Regional Head of Cash Management Products- MENA
Enaz Ebrahim

Enaz Ebrahim

VP & Head of Prepaid Cards

Key topics

  • Product management pitfalls that will challenge the success of your efforts. How to prioritise innovative ideas and products properly?
  • The product development cycle as a part of the product life cycle. How to bring a product to the market successfully?
  • Customer and consumer insights in the product design in MENA region
  • Product management as the intersection of business, user experience and technology
  • Future digital transformation in banking and product development in particular
  • Customer mapping. Understanding of what problems need to be solved and what type of customer to be targeted in MENA region
  • Reasons to use customer journey planning and user analysis: How can personalisation guarantee a long-lasting loyalty in banking?
  • Challenges and disruptions that the financial industry is facing in MENA region

Who Should Attend

Members of board, C-level, Senior Vice Presidents, Vice Presidents, Directors, Heads of departments from banking industry involved in:

  • Product Development
  • Product Management
  • Product Implementation
  • Cash Management
  • Cards Product
  • Credit Product
  • Customer Analytics
  • Wholesale Banking
  • Consumer Banking
  • Private Banking
  • Liability Products
  • Wealth Management
  • Investment Products
  • Products Innovations
  • Trade Products
  • Islamic Products
  • Retail Banking
  • E-Channels
  • Online Services
  • FinTech
  • Alternative Distribution Channels
  • Internet and Mobile Banking
  • Digital Transformations